Filipino American Group Rebukes NBC for Approval of ‘Mail Order Family’ Pilot

SEPTEMBER 29, 2016


NEW YORK, NY — FADCNY President Aries Dela Cruz issued the following statement reacting to reports that NBC approved a half-hour sitcom about an American family and a widowed father who “orders” a “mail order bride” from the Philippines to help raise his daughters:

“I have not seen footage from the approved pilot, nevertheless, I call on NBC to be a responsible television license holder and to take the global issue of sex trafficking and domestic sexual economies seriously if this show is to be developed and broadcast using our publicly-owned airwaves. In general, NBC has had a good record of portrayals and representations of Asian Americans, particularly Filipino Americans. While the network also provides a crucial media platform for our community in the form of the NBC Asian America vertical, the initial descriptions of this pilot, which dehumanize the unnamed Filipina wife by referring only to her immigration status as her main characteristic, fail to live up to the values and standards set forth by the network. On their website, it states:

At NBCUniversal, we understand the power and possibilities of media and technology. As a company uniquely positioned to inform, empower and inspire, we embrace the opportunity to create conversation and mobilize action to address some of the world’s most critical issues. We champion an inclusive culture and strive to attract and develop a diverse, talented workforce to create and deliver a spectrum of content reflecting the current and changing face of the world.

FADCNY Political Director Marian Guerra added:

“Asian Americans are not calling for outright censorship. Instead, we’re calling for respect and equity. If you want to conduct a full portrayal of the entire spectrum of the Filipino and Asian American experience, you need to be sure you’re including us by hiring us. If NBC truly appreciated “the power and possibilities of media and technology” to influence the public’s perception, they need to hire us at every level of their organization, from the writers room to the c-suite, in front of and behind the camera. In an industry where pernicious stereotypes and jokes about Asian Americans at our expense have provoked national outcry, it’s unfortunate that NBC has chosen to contribute to making the mockery and derision of Asian women in vulnerable situations an acceptable business decision. That’s because too often we’re not in the room and others are calling the shots for us.”

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